Branding & Direction, Print & Digital Application
About the Client:
Southern Phone is one of the largest and most successful providers of fixed line, mobile and Internet communications services in regional Australia. Southern Phone operates to maximise benefits to the community. It reflects the values, ethics and style of the people living in Regional Australia and presents those to our customers.
How we helped:
With the ambition and vision for growth and sustainability for the coming years, Southern Phone required a new identity. Creating the new brand mark was inspired by the silhouette of the geographical shape of Australia and the shape of the iconic Boomerang. The identity was developed from this as a base – brand elements were influenced from here and rolled out across a large number of collateral. Applications included the corporate stationery suite, catalogues, print and digital advertising as well as further development of Website and App UI designs.
- Brand Guide Development
- Art Direction
- Corporate Stationery and Collateral Rollout
- Print & Digital Advertising Media
- Website and Application UI Design
You can view more of the digital design we developed for Southern Phone here, or alternatively view the live Southern Phone website here