McKean McGregor Real Estate

Branding, Digital & Print

About the Client:
As a locally owned company, McKean McGregor have been servicing the public of Central Victoria for more than 100 years. McKean McGregor operate in various roles including real estate, stock & station and auctions (including property, livestock and chattels/clearing sales).

How we helped:
McKean McGregor came to RAAK looking for a drastic rebrand – taking them well into the future and representing themselves amongst some of the biggest players in the real estate game. RAAK stripped the original brand back and transformed them using a limited colour palette and ensuring that their brand mirrored the business objective; to put the customer first.

This comprehensive rebrand saw RAAK develop new branding, a fully responsive website and stylish new collateral packaging. Our photography guru set up a photoshoot with the McKean McGregor team to better reflect their niche – delivering a metropolitan style service, whilst maintaining their regional roots.

Services included:

  • Branding
  • Website Design & Development
  • Software Integration
  • Print Collateral
  • Packaging
  • Photography
  • Copywriting
  • Back end integration with Zenu
  • Strategy advice
  • Video Production for TV Advertising

View the live website here

If you like what you see and have a project in mind, then please get in touch. Whether your project is big or small, we would love to hear from you.

To see a similar project, you should see what we did for YourLand & Mervue.